A person reads your site and writes down what it is costing you, most damaging first. You get the report and a call to talk it through. Credited in full against a build if you go ahead within 50 days.
We read your site the way a UK buyer aged 40 to 60 reads it: someone with money to spend, a short list, and no patience. Then we write down what is costing you work, most damaging first, so you can stop at any point and still have fixed the things that mattered.
Blocking
Anything killing enquiries or trust outright: a homepage that does not say what you do, a broken path to contact, a first impression that costs you the visitor before they scroll.
Compliance
Overclaims, missing or inadequate legal pages, cookie and data handling, and anything that would not survive a regulator or a careful client reading it closely.
Trust
The proof gaps. No named people, no verifiable testimonials, no evidence a cautious buyer can check before picking up the phone.
Conversion
Where the enquiry path leaks. CTA clarity, form friction, and how much work it takes a willing buyer to get hold of you.
Functionality
The moving parts that are supposed to do something. Forms that submit and go nowhere, an email signup with no list behind it, and whatever tools your business actually depends on, tested rather than assumed.
Technical
Speed on a real phone rather than a fast desktop, mobile layout, accessibility for older readers, and the SEO foundations underneath it.
Authority
The credibility work worth doing once everything above is fixed.
Every finding comes with a one-line fix. It closes with the areas we would change first, written plainly enough to hand straight to whoever maintains your site.
You can get a scan free in ten seconds and it will tell you your images are too large. That is not the problem costing you work.
Someone reads your site the way a buyer reads it, against a fixed framework and in priority order, and writes down what loses you enquiries.
Long reports are a way of looking thorough. What you get is a prioritised list you can act on, every finding paired with a one-line fix, and a call to talk it through.
Nothing is padded to justify the invoice.
Sometimes the honest answer is that your site is fine and the problem sits somewhere else in the business. Sometimes it is three fixes your current developer can do next week.
We will tell you that, and you will have paid £950 to stop wondering. An audit you cannot fail is not an audit, it is a brochure.
The audit is run by the people who build the sites. Most recently MET Traders, a systematic trading and liquidity-provision firm in London and Dubai.
Performance
Accessibility
Best practices
SEO
Google Lighthouse, checked July 2026. Published with MET Traders’ written permission. Scores measure how a site is built, not traffic or enquiries.
Because a free audit is a sales document. It is written to make you want a rebuild, and you can feel that while you read it.
You are paying for an honest one, including the version where the answer is that you do not need us. Charging for it is what makes that answer possible.
Ask, and we will tell you the single biggest thing we would change, at no cost. That is often enough.
The paid audit is for when you need the whole picture in priority order, with the compliance and trust findings included.
Not unless that’s genuinely the fastest route to what you want. Most sites are a mix: some things worth fixing where they stand, some worth rebuilding. The report says which is which, and a full rebuild is never the default recommendation just because it’s the bigger invoice.
The £950 comes off your quote in full, provided the build is booked within 50 days of the audit. If you go ahead, the audit has cost you nothing.
Yes. That is what you are paying for.
Findings are framed as opportunities rather than insults, because the report is written to be shared internally, but nothing is softened to make it a more comfortable read.
The same person who would build the site. Never a junior, and nothing offshored.
£950, credited in full against a build. Send us the URL and we will take it from there.
Policy
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